Resources, Advice and Updates
Sign up to our free Essentials Membership for advice, networking, webinars and more.
Sign up for Essentials
Written by Kat Price, Founder & Director of Ruby Agency
Good PR strategy always begins with a compelling brand narrative. Often the first point of contact with media, a brand or founder story...
Written by Tiz Porreca, Founder & Director of Amongst Marketing
A common approach to establishing a marketing budget is to allocate a percentage of your revenue. While this can vary depending...
Written by Kat Price, Founder & Director of Ruby Agency
If you’re looking for a way to prove the effectiveness of what you do, there’s nothing better than a good case study.
Case...
Written by Tiz Porreca, Founder & Director of Amongst Marketing
To connect with your customers and make an impact with your marketing, it's important to step into their shoes and empathise with...
Written by Kat Price, Founder & Director of Ruby Agency
The reputational benefits of PR are undeniable, but too many business owners are held back by a major case of imposter syndrome.
When...
To better serve the changing needs of Australian business women, we're thrilled to announce the rebranding of Small Business Women Australia (SBWA) to Entrepreneurial & Small Business Women...
The Australian Small Business and Family Enterprise Ombudsman is examining the impact of the implementation of the 1 July 2022 changes to the Commonwealth Procurement Rules on small and family...
Written by Amanda Rose
Just because you are making sales or signing up clients doesn’t mean you are making a profit. In fact, it doesn’t even mean you are breaking even!
I have created...
Written by Amanda Rose
Many small business women started out with a hobby that they turned (or tried to turn) into a small business.
It is important however to be very clear on whether it is a...
Written by Amanda Rose
Internet marketing wisdom has long held that content is king — and it is. But there are roughly a billion blogs out there producing content. That’s one for every...
Written by Amanda Rose
People-pleasing. It’s a trap but one you can avoid. If you are unfamiliar with the term or you may think you’re a people pleaser here’s a checklist to help...
Written by Amanda Rose
It’s easy to build — or enjoy the benefits of — a community when things are going well. But it’s when things are going badly that genuinely strong...
Looking for personalised advice, access and support?
Â
Accelerator Memberships are for small business women and entrepreneurs who are ready for growth. Next level access to resources, learning and coaching.
Â
Learn more